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The ultimate guide on how to start a hair business in Nigeria

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Update: 01/12/2023

If you are looking for how to start a hair business in Nigeria, you are in the right place. This article will provide all the useful information you need.


Consider starting a hair business if you have a fascination with fashion and beauty. This industry is very lucrative because the demand for hair extensions in Nigeria today is getting higher. Let’s find out how to start a hair business in Nigeria in this blog.

1. How to start a hair business in Nigeria: A look at Nigeria’s hair extension market

Why are so many people interested in learning how to start a hair business in Nigeria?

According to the most recent data, the buying power of Nigerians and Africans on hair extensions is very high. Because of this, many suppliers have decided to learn how to start a hair business in Nigeria in order to become wealthy.

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  • Nigerians’ natural hair is coarse and curly. As a result, dyeing or straightening their hair will take a long time when they want a new look. Therefore, hair extensions were chosen. Many people who live in Nigeria desire to learn how to start a hair business in Nigeria because of their great purchasing power.
  • Hair extensions are popular among Nigerian women as well as men. Hair loss and baldness are likely to occur in businessmen over 50. As a result, when they meet with clients, they wear hair extensions to present themselves in a professional way. A lot of individuals are looking into how to start a hair business in Nigeria because of the strong demand from Nigerians.
  • Hair is needed in Nigeria not only for domestic consumption but also for export to other African nations. Often, the hair extension industry in Nigeria imports hair from Asian countries and then distributes it to other countries in the region.
    In Nigeria, the need for hair extensions is going to rise in the future. Having this much potential, making a sizable profit is not out of the question. What’s most crucial is how well you can run a hair extension business in Nigeria.
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Step By Step On How To Start A Hair Business In Nigeria

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Hair extensions are popular among Nigerian women

2. Steps on how to start a hair business in Nigeria

Let’s go to the main part of this post: how to start hair business in Nigeria in detail.

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2.1. How to start a hair business in Nigeria – Understand customers

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Vin Hair best-selling bone straight hair is available in all colors

To begin a hair extension business, you must first gain a thorough understanding of your target market. Understanding your customers is an important step in how to start a hair business in Nigeria.

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Ombre funmi culry hair

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  • You need to know what customers in a hair salon want and devise a strategy for delivering it. They want sew-ins or wig extensions, as well as the condition of their natural hair and any other factors that might influence their decision.
  • Your customers’ niche is also vital because you must choose your products to meet their specific needs rather than focus on a wide range of things. Don’t be hesitant to learn about people’s hair needs.
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Understand customers

2.2. How to start a hair business in Nigeria – Building a background of knowledge

If you are interested in learning how to start a hair business in Nigeria and are now on the search for hair extensions to purchase, it is essential that you have an in-depth understanding of the products that you intend to sell.

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Vin Hair wavy hair in many colors

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  • When learning how to start hair business in Nigeria, you should learn about all the different hair products. As soon as you have strong knowledge about hair, you will be able to provide your customers with a better solution for their hair, such as which kind of hair extensions would best work for their scalp problem, which type of hair is suitable for creating a specific kind of wigs…
  • Carry out some research on some hair salons and hair stores that are now operating in Nigeria and in the places where you live. Find out what your competitors are selling and marketing, what you can learn how to start a hair business in Nigeria from them, and what they are not providing for consumers that you can offer.
  • This is also advice on how to start hair business in Nigeria: in the beginning, don’t focus too much on making profits. It will destroy all your efforts. In Nigeria, the hair extensions business is a lucrative enterprise, but you’ll have to wait a while until your customers get to know your company’s reputation, and then gradually raise the price.
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Building a background of knowledge

2.3. How to start a hair business in Nigeria – Determine the type of business

You need to decide what kind of business you want to run when learning how to start a hair business in Nigeria: online or offline (on stock or pre order). Each type of business has its own advantages and disadvantages. You first need to learn about the pros and cons of each business type so that you can be prepared for any eventuality when starting a hair business in Nigeria.

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Deep wavy weft hair in natural color

On-stock Pre-order
Pros
  • Building customer confidence is easier and faster because of having a real store.
  • Customers can see the product up close, which increases their chance of buying it.
  • Can combine both online and offline.
  • Can deliver products to customers immediately.
  • You will avoid costs for rent, employees, upkeep of the store, bills, etc.
  • Cut down on investment costs
    Faster and easier to complete.
  • Reduce the risk of refusal of delivery
Cons
  • Maintaining the store will cost you more money.
  • Managing a store requires more time and money.
  • Due to the additional expenses such as money for staff, store products, etc., you’ll pay higher fees.
  • May be refused by the customer to receive the goods.
  • Can not keep track of shipping directly.
  • Need a lot of money for marketing.
  • Because it is an online purchase, it will be more difficult to convince customers to buy.

In conclusion, most beginner and small-scale sellers start with pre-orders. When you have an order, you just go to find a factory to buy it from. Those with substantial capital who want to build a brand faster can start with on-stock.

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Bone straight hair 14″ in green color

2.4. How to start a hair business in Nigeria – Making a budget

Capital is a must for starting a hair business. Without money, we can’t do business.

  • Preparation capital for imported products is a prerequisite to learning how to start a hair business in Nigeria. Hair of higher quality will cost more than the hair of lower grade. As you are a newbie, we recommend importing the hair in two parts: one-half of good grade and one-half of medium quality.
  • In addition to the cost of paying for hair products, you also need to factor in the cost of space if you need to open a salon, or the cost of running ads on social networks when starting a hair business in Nigeria.
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Natural wavy weft hair is made from 100% raw human hair

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With pre-order, there is no need for too much capital because most people who order will pay in advance.

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Making a budget

2.5. How to start a hair business in Nigeria – Choose reliable suppliers

A good hair supply is necessary when starting a hair business in Nigeria. To ensure that your first purchases from consumers run as smoothly as possible, you should choose a reputable hair seller. It is necessary for planning and research to find reliable suppliers when learning how to start a hair business in Nigeria.

Here are a few tips and ideas for finding the best hair vendors:

  • Look up hair vendors on search engines like Google, Facebook, and their own websites. Take a look at social media for feedback from customers on the quality of their products and services.
  • When learning how to start a hair business in Nigeria, make a list of questions you want to ask the salesman of the hair manufacturer. If they are trustworthy, they will understand the product well and don’t shy away from tough questions.
  • Generally, reputable hair vendors will not offer you a discount that is very substantial. This is because the quality of the hair will be worse the cheaper it is. So be cautious!
  • Don’t forget to thoroughly read and comprehend the terms of the payment, refund, and warranty policies before making a purchase when starting a hair business in Nigeria. It’s better to buy from a company that accepts exchanges or refunds rather than one that does not.
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Choose reliable suppliers

Some interesting topics you should read:

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How To Import Hair From Vietnam To Nigeria Direction In Details

This article will provide step by step instructions on how to import hair from Vietnam to Nigeria which will be useful for those without experience. […]

how-to-import-human-hair-from-china-to-nigeria-effectively-how-to-import-human-hair-from-china-to-nigeria-directly-how-to-import-human-hair-from-china-to-nigeria-online
How To Import Human Hair From China To Nigeria: Some Tips To Follow

Do you choose China to import human hair? Some secrets about how to import human hair from China to Nigeria in this post can help […]

2.6. How to start a hair business in Nigeria – Attract your customers

When starting a hair business in Nigeria, having a reasonable price can attract new customers, but rewarding customers for their purchases will keep them coming back. This can be given as a gift depending on the number of items purchased. It’s important to show your customers that you’re different from other suppliers. Try to distinguish yourself from others by treating them like royalty, and they’ll be loyal to you in the future.

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Brown bone straight hair will give you sleek look

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3. Some recommendations for the best hair vendors to help you with how to start a hair business in Nigeria

When looking for a hair vendor and learning how to start a hair business in Nigeria, you need to consider many factors. Quality should come first, followed by price, in order to achieve revenue and profit. So where do Nigerian hair sellers buy from? In this list, you’ll find the best wholesale hair factory which is known by customers for providing high-quality hair extensions at reasonable prices.

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Bone straight hair combo for making wig

3.1. Unice Hair – Top best hair vendors in China

Chinese hair provider Unice provides a wide range of consumers and has warehouses all over the world.

  • Products: As one of China’s leading suppliers of human hair extensions, Unice is well-known for its high-quality products. In order to meet the needs of many customers, they offer an extensive range of lace and hair lengths, colors, and textures.
  • Price: The price of this Chinese hair vendor is quite high, but the quality is excellent. 94$ for 1kg 10-inch Bundles Human Weaves Virgin Straight Brazilian Hair 3 Bundles
  • Service: All in-store purchases come with free shipping (in all countries). Return within 30 days (only for the US)

Unice is one of the top hair sellers in China, and they will help you learn how to start a hair business in Nigeria. You should not miss out on it.

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Unice Hair

3.2. Jen Hair – Top best hair vendors in Vietnam

Jen Hair has been one of the pioneering Vietnamese hair factory in Nigeria since 1995. During the course of its business, Jen Hair has grown from a small hair-buying store to the best wholesale hair factory. They are famous for high quality hair at reasonable prices.

  • Products: bulk hair, weft hair, closures, and frontal wigs come in a wide range of colors and styles. Jen Hair is best known for its curly hair products
  • Price: With high-quality products, this price is very reasonable.
  • Policy: Return and exchange within 10 days after receipt of shipment
  • Delivery time: 2-6 days

If you’re looking for a reputable source with high quality and want to know more about how to start a hair business in Nigeria, Jen Hair is the place to go.

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Jen Hair

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3.3. SGI Indian Human Hair – Top best hair vendors in India

Known for its high-quality hair, SGI Hair, one of India’s most renowned and well-known wholesale hair producers, initially entered the marketplace in 2008.

  • Hair origin: Indian temple hair
  • Main wholesale hair: Raw virgin human hair.
  • Quality: The quality of Indian hair is not as good as Vietnamese and Chinese hair manufacturers because of the characteristics of natural Indian hair and the technology used to produce it is low.
  • Price: Although it isn’t as cheap as other Indian wholesale hair factories, the pricing is still among the lowest in the world. There are many monthly, weekly, and yearly discounts available as well.
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SGI Hair

If you’re looking for a hair vendor at an affordable price and aren’t too picky about the quality, SGI Hair is a good option.

Source: V Hair Vendor – The Best Hair Vendor

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Ella is a passionate hair expert with a wealth of knowledge and experience in the hair industry. With a keen eye for detail and a dedication to quality, Ella is committed to providing Vin Hair Vendor's business partners with the most valuable knowledge to help them succeed in the hair business.

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